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Jim's Formal Wear Company News
PRESS RELEASE:
FOR IMMEDIATE RELEASE
January 21, 2013
Jim's Formal Wear Adds Five New Tuxedos in 2013!
Trenton, Illinois - Jim's Formal Wear is pleased to announce the addition of Five New Tuxedo Styles to its rental lineup for 2013!

Tony Bowls Manhattan Slim Fit Tuxedo
The first of our new tuxedos for 2013 is one one of two Tony Bowls tuxedos added for 2013. It's called the Manhattan.

The Manhattan is one of our newest Slim Fit Tuxedos. Despite what its description might imply, any of our slim fit tuxedos can be worn by any gentleman - they are designed to fit all shapes and sizes! Whether you are skinny or stout, our slim fit tuxedos give the gentleman a more attractive silhouette. The Manhattan is tailored of Super 130's wool, which is a light, breathable wool, soft to the touch and quite comfortable to wear. Super 130's is simply the finest wool available in a rental tuxedo.

The Tony Bowls Grey Portofino Slim Fit Tuxedo
The Portofino is the second Tony Bowls Slim Fit Tuxedo added for 2013 and it is sure to turn heads. Tailored in a beautiful, 55/45 super fine wool blend fabric, the Portofino is stunning. It may be worn with matching or black pants and looks great with a black vest. If you are looking for a gray tuxedo for your wedding, this is the tuxedo for your groom and groomsmen!

Lord West Havana Destination Wedding Suit
Destination weddings remain popular with many couples and wearing a lighter suit in a warmer climate is desired by most gentlemen. With its light color and easy fit, the Lord West Havana Destination Suit is a great choice for your destination wedding.

The Havana is also a Slim Fit suit tailored in an ultra-fine poly blend. It fits well, wears well, and is ideal for not only destination weddings, but cruises and outdoor affairs, too.

Stephen Geoffrey Troy White Fulldress in White and Ivory
Nothing is more elegant than seeing a gentleman wearing a classic fulldress tuxedo and we are pleased to add the Stephen Geoffrey White Troy and Ivory Troy Fulldress Tuxedos in 2013. Also known as a 'tailcoat', this tuxedo style is typically worn by just the groom in a wedding party while the rest of the gentlemen wear a tuxedo.

White and ivory formalwear is popular in the South and warmer climates of the country and we receive a lot of requests for white and ivory tailcoats from those customers. We decided the year 2013 is the time to update our tailcoat styles in white and ivory.

Both the white and ivory fulldress styles have companion coats in the White Troy and Ivory Troy tuxedos, so coordinating the attire for the wedding party is a snap. All new Jim's Formal Wear Tuxedos are available from the Jim's Formal Wear Retailer near you!
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PRESS RELEASE:
FOR IMMEDIATE RELEASE
April 15, 2012
Jim's Formal Wear Enters Into An Exclusive Partnership with Tony Bowls
Trenton, Illinois - Jim's Formal Wear, the nation's largest tuxedo wholesaler, has entered into an exclusive licensing agreement with Tony Bowls and its parent company, Mon Cheri, in which tuxedos designed by the popular prom dress designer Tony Bowls will be distributed nationally by Jim's Formal Wear.

The initial offering will be distributed through nearly 6,000 Jim's retailers including tuxedo rental specialists, bridal stores, and men's retail stores. It was launched to the Prom consumer in March with advertising and editorial exposure in Teen Prom and Seventeen magazines.

Steve Lang, CEO of Mon Cheri, is enthusiastic about this development as the popularity of Tony Bowls can help rejuvenate the men's formal wear market in the minds of Prom boys, especially as the special slim fit design of a Tony Bowls tuxedo will appeal to a younger audience.

"With the popularity of Tony Bowls, Prom boys will become more familiar with men's formal wear, and consequently more comfortable with formal dressing as grooms," added Lang.

According to Steve Davis, President and COO for Jim's, this is the first time in Jim's 47 year history that the company has entered into a licensing agreement directly with a designer. "Tony Bowls brings an updated fashion forward look to tuxedos, and frankly we are very excited about where his designs will take Jim's Formal Wear and the entire industry," he said.

The addition of tuxedos to Tony Bowls collections emphasizes Mon Cheri's dedication to the overall special occasion category of Prom, bridal and weddings, and comes on the heels of a successful launch of Tony Bowls Bridal.

Mon Cheri and Jim's Formal Wear will be undertaking a coordinated marketing campaign for the Tony Bowls tuxedo, including presentations within the Mon Cheri showrooms at Prom and Bridal Markets.
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RESOURCES:
April 1, 2012
Jim's Formal Wear Launches The Tuxedo Builder Apps for the iPad and iPhone
Wedding blog writers pick up on the excitement surrounding these new tuxedo apps!
Available Links:
  Belle, the Magazine - see article >
  The Sweetest Occasion - see article >
  Once Wed - see article >
  Preston Bailey, Bride Ideas - see article >
  The Perfect Palette - see article >
  The Ruffled Blog - see article >
Download The Tuxedo Builder App for:  iPad  |  iPhone
 
 
 
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618.224.9211 x3003
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